SEO Specialist

SEO Specialist

Remote

Permanent 

Competitive package 

About MegaBlock Gaming:

Mega Block Gaming is the leading service provider for globally recognized online gaming operators. Our portfolio includes casino brands that offer cutting-edge gaming solutions that seamlessly integrate fiat and cryptocurrencies into a range of gamification functions.

Megablock is a proudly remote-first organisation, we've cultivated an environment where creativity flourishes, collaboration is core, and innovation knows no bounds.

We aspire to be a global leader, driving positive change and sustainable growth, while prioritizing secure entertainment-led player satisfaction and experience across our casino and sports betting business. Through cutting-edge technology, exceptional talent, and a culture of collaboration, we aim to deliver exceptional services that exceed expectations and empower our players to thrive in a rapidly evolving iGaming /Web3 world.

Job Description:

We are excited to be on the hunt for a talented and motivated individual to join our team as a SEO Specialist.

In this role, your primary focus will be on enhancing our website's visibility and driving organic traffic through effective on-page SEO strategies. You will work closely with content creators, marketing teams, and other stakeholders to ensure that all content is optimized for search engines while maintaining high-quality user experiences. Your role will involve conducting in-depth keyword research, optimizing web content, and continuously monitoring and refining SEO practices to align with the latest trends and algorithms.

Responsibilities:

• Conduct in-depth keyword research using a variety of tools (e.g., Bing, GSC, Ahrefs, Semrush, Google Trends).
• Analyze competitor content strategies to identify opportunities for improvement and differentiation.
• Collaborate with content creators to develop high-quality, informative content that targets relevant keywords, adhering to Google's EAT (Expertise, Authoritativeness, Trustworthiness) principles.
• Optimize title tags, meta descriptions, and headings (H1-H6) for clarity, conciseness, and keyword targeting.
• Ensure content is well-structured, easy to read, and optimized for user experience.
• Implement internal linking strategies to improve website architecture and user navigation.
• Regularly review and update existing content to maintain its relevance and freshness.
• Use analytics tools (e.g., Google Analytics) to track website traffic, user behavior, and keyword rankings.
• Analyze data to identify areas for improvement and measure the effectiveness of on-page SEO strategies.
• Stay updated on SEO trends, search engine algorithms, and digital marketing best practices, applying new knowledge to enhance on-page SEO efforts
• Develop and Execute outreach Strategies: Identify high-quality websites and authoritative platforms within the industry to pursue backlink opportunities. This includes researching and reaching out to potential partners, influencers, and bloggers to secure relevant and valuable backlinks that enhance the website’s domain authority and search engine rankings.
• Manage Outreach Campaigns: Coordinate and execute outreach campaigns aimed at building relationships with industry influencers and website owners. This includes crafting personalized outreach messages, negotiating link placements, and monitoring the effectiveness of these campaigns to ensure they align with SEO goals and contribute to overall site visibility.

Requirements: 

• Proven experience in SEO of at least 3 years, particularly in conducting keyword research, content optimization, performance analysis and outreach.
• 1 year iGaming SEO experience
• Familiarity with SEO tools such as Ahrefs, Semrush, Google Analytics, and Google Search Console.
• Strong understanding of on-page SEO techniques, including optimizing title tags, meta descriptions, and internal linking.
• Excellent analytical skills with the ability to interpret data and make informed decisions.
• Ability to work independently and manage multiple tasks simultaneously.
• Strong communication skills, both written and verbal, with the ability to collaborate effectively across teams.

"What’s in it for me" we hear you ask?

• A global and dynamic work environment, working with some of the best Casino talent in the world
• A company full of personal growth opportunities, where you'll be trusted to work autonomously, in a down-to-earth and collaborative, non-corporate style atmosphere
•  A choice of work locations. We are a remote-first company with colleagues all over the world and a head office in Cyprus. The choice is yours!
• Flexible working. We're all human, and life throws challenges in all shapes and sizes Understanding, flexibility, and trust in where, when, and how we work to make Mega Block stand out from the crowd
• Rest and recharge with plenty of time off throughout the year
• A competitive compensation package, reviewed regularly

Equal Opportunities

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Megablock Gaming is an equal opportunity employer welcoming applicants from all backgrounds.